About Trung Nguyen E-Coffee

Founded in 1996 in Buôn Ma Thuột, the coffee capital of Vietnam, Trung Nguyen, has grown from humble beginnings into an international brand enjoyed in more than 60 countries. Known for its bold Phin filter coffee and innovative blends, Trung Nguyen introduced the E-Coffee concept to make Vietnamese coffee more accessible worldwide—bringing together authentic traditions and modern flavors.

Our Houston Journey

Our mission to bring Trung Nguyen to Houston started over a decade ago, when we first dreamed of sharing its unique coffee culture with America. Though the timing wasn’t right then, we never gave up. Years later, inspired by Trung Nguyen’s success in California, we reignited the conversation.

To honor the brand’s authenticity, we traveled with our team to Trung Nguyen’s headquarters in Vietnam, immersing ourselves in three weeks of intensive training under master coffee artisans. There, we deepened our understanding of the craft, the heritage, and the meticulous care behind every cup—preparing us to deliver Houston a true Trung Nguyen E-Coffee experience.

Driven by passion and purpose, husband-and-wife team Tiffany and Stephen Le Jr.—entrepreneurs with deep roots in business, real estate, and community leadership—proudly opened Houston’s first Trung Nguyen E-Coffee. More than just a café, they’re creating a cultural movement where every cup shares the rich story of Vietnam.

Our Houston Journey

Our mission to bring Trung Nguyen to Houston started over a decade ago, when we first dreamed of sharing its unique coffee culture with America. Though the timing wasn’t right then, we never gave up. Years later, inspired by Trung Nguyen’s success in California, we reignited the conversation.

To honor the brand’s authenticity, we traveled with our team to Trung Nguyen’s headquarters in Vietnam, immersing ourselves in three weeks of intensive training under master coffee artisans. There, we deepened our understanding of the craft, the heritage, and the meticulous care behind every cup—preparing us to deliver Houston a true Trung Nguyen E-Coffee experience.

Driven by passion and purpose, husband-and-wife team Tiffany and Stephen Le Jr.—entrepreneurs with deep roots in business, real estate, and community leadership—proudly opened Houston’s first Trung Nguyen E-Coffee. More than just a café, they’re creating a cultural movement where every cup shares the rich story of Vietnam.

What Sets Us Apart

Our menu honors tradition while embracing creativity. Enjoy authentic Phin coffee—brewed slow and bold, just like on the streets of Vietnam. Try our signature specialty drinks, crafted with unique foams and unexpected flavors that elevate coffee into an art form. Or savor our Japanese ceremonial-grade matcha, hand-whisked to order—a vibrant, velvety experience that quickly became a social media favorite during our soft opening.

Our Vision

We’re more than just a coffee shop—we’re a meeting place of culture and connection.
Blending Vietnamese heritage with modern flavor, we’ve created a space where every generation can come together to explore, share, and enjoy a world-class coffee experience.
Each cup is an open invitation—to discover something new, to connect with others, and to feel right at home.

Bold Vietnamese coffee ~ Phin brewed tradition meets modern flavors

Locate Us

9750 Bellaire Blvd, #188
Houston, TX 77036

Our Hours

8:30am-7:30pm

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